Tuesday, August 09, 2005

SEO meet Web Analytics!

As a recent SEO for an international firm I took a stare out the window one day and thought to myself ok so what if your ranking in the top three what happens once found...

All the ranking in the world doesn't mean anything if you’re ROI is dead in the water still. Developing a process where you merry the two: Search Engine Optimizing and Web Analytics you will have employed a very strong and tactful mission that will grant you with many positive results.

By definition authored by Guy Greese of the Alberdeen Group whose voice in the frontier is empowering - Web Analytics is "the monitoring and reporting of Web site usage so enterprises can better understand the complex interactions between Web visitor action and Web site offers, as well as leverage that insight for increased customer loyalty and sales."

I will continue this thread in the coming days...


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